When you set up a contest on your Facebook page, make it clear. Stick it in your tab and make sure the tab appears in the first three or four tabs. Also, change your cover photo to include notice of the start of the contest and tell fans how to enter.

Use pictures. Once you’ve set up your site, share photos with your Facebook friends and fans. These images can be of your product, or they can be inspirational or funny images. Your customers will share these photos with their Facebook friends, increasing your exposure to the site and driving people to you.

Think about both business and some fun in your Facebook marketing. Often people think too much about business, but they forget that Facebook is really just for fun. You have to include fun in your posts, your strategy, and your strategies. The more fun you can add, the better your chances of getting your points.

There are many resources you can use to learn more about Facebook marketing but keep in mind that the methods recommended by Facebook marketing gurus may not be suitable for your target audience. Learn as much as you can about Facebook marketing and choose methods that seem best suited to your audience.

Your customers may check Facebook during work hours, but they are more likely to interact with you and share your content outside of office hours. If you want your audience to interact with your campaign, you should wait until your customers are home before sharing your daily updates.

Don’t create an app on Facebook that requires more than three or four steps to get started. The more complicated something is, the less likely people are to want to get rid of it. If someone can use one of your apps right away, they’ll be more likely to sign up.

Share positive messages and things that people will remember in your News Feed, even if it’s just about your business. You can take the edge off someone’s day and promote your company in a positive light. Offer something inspirational, industry-related, or otherwise to be shared and enjoyed among your readers.

Put together a Facebook contest. Peoples are love fun things like contests and quizzes on Facebook. This is one of the things that make a social media site so special. It’s not that hard for your company or brand to compete together, and it can open up your community’s level of engagement.

When it comes to marketing, the best campaign is always the one that outperforms the competition. That’s all it takes to become the top dog in your field. The advice given here has gives you the ability to improve anything other companies come up with, so put that to use!